New Release / Highland Park Today Unveils Freya

31/01/2014 Highland Park Today Unveils Freya

Highland Park Freya After the lightning strike of the mighty Thor and the smoky complexity of the trickster Loki, Highland Park has turned its attention to the mesmerising Norse Goddess of Love, Freya for the third release in the acclaimed Valhalla Collection.

Famed for her great beauty and often known as The Fair One, Freya is the patron and protector of the human race, and to whom souls travel to be renewed. On one hand she is a beautiful and sensitive adviser but on the other a hot blooded and glorious Warrior that no one can resist.

Her story is full of colour and legends. Spring flowers fall from her hair and she sheds tears of gold and amber. It is believed the reflection from her magical cloak of feathers in the night sky creates the aurora borealis (Northern Lights).

Highland Park has continued The Valhalla Collection tradition of reflecting the character and qualities of the Norse Gods in the whisky itself, this time taking Freya’s intriguing allure and feisty personality as their inspiration to create an entrancing single malt – full, rich and complex with a lingering beguiling finish.

The shimmering gold 15 year old vibrant whisky offers a white chocolatey aroma with a fresh tropical fruitiness emerging from the trademark gentle, sweet smokiness Highland Park is known and loved for. Freya represents the continuation of Highland Park’s Valhalla Collection; a range of four unique whiskies taking inspiration from the legendary Nordic gods of old. Bottled at 51.2% ABV this limited edition whisky comes housed in the same unique and award winning wooden frame of Thor and Loki, echoing the fearsome contours of a traditional Viking long ship.

Gerry Tosh, Global Marketing Manager said:

“Freya is the only female to feature in The Valhalla Collection and being a serene, spiritual and giving goddess, she brings a fresh allure and depth to the lineup. Her beauty and majesty are said to make her utterly captivating and I think people might feel the same about this smooth and classy single malt. It is unmistakably Highland Park, but offers a rich, full burst of flavour that reflects this Warrior God’s mesmeric aura and feisty dominant side.”

Freya will be available from specialist independent whisky retailers, at the Highland Park distillery and from 7th February at a RRP of £140.

Official Tasting Notes:

Highland Park Freya
– 15 years old – 51.2% abv

Colour: The Fair One, golden

Aroma: Almond and Madagascan vanilla shimmer in the distance like the Aurora Borealis. White chocolate followed by candied cherries makes way for a vibrant wave of mango and melon, riding upon a cloud of cream soda.

Taste: The heart of this whisky shines like a jewel, surrounded by fragrant peat. Orange peel, butterscotch and rose petals provide the sweetness along with orange blossom and ginger. Lively popping candy, lemongrass and tropical fruits are lightly shrouded in peat smoke.

Finish: Complex and beautiful, yet balanced and considered like Freya herself, the finish gives lingering spice and soft peat smoke intertwined with soft orchard fruits, toasted coconut and a light char, providing a rounded depth and allowing this whisky to soar.

Highland park Freya